Thirsty? (Part 2)

snickers

 

Snickers Satisfies

 

Does it?  Isn’t the advertising scheme of Snickers that it does NOT satisfy.  Is the marketing scheme of Snickers aimed at ultimate chocolate bar satisfaction? Of course not!  That would be the death of Snickers.  The marketing hope of ALL marketers is to create a longing for their product so strong that you will return again and again and buy their product. They want to create a hunger for, yet ANOTHER, “satisfying” Snickers bar?

Continue reading Thirsty? (Part 2)